Resources and funding opportunities for New Mexico nonprofits and Tribal Governments engaged with statewide Census efforts.

Census Funding Opportunities for Nonprofits and Tribal Governments

Census Rapid Response Grant Funds - Closed»

This funding opportunity has closed. NM Counts 2020 Census Rapid Response Grant Program extended urgent financial resources for cities, towns, villages, and their local partners to improve or increase Get Out The Count (GOTC) activities in order to reach historically undercounted communities and hard-to-count (HTC) communities.

HIP Announces Two Emergency Funds in Response to COVID-19 Pandemic»

Hispanics in Philanthropy (HIP) announced two emergency funds to help Latino organizations offset unexpected costs incurred by the rapidly-changing situation concerning Coronavirus (COVID-19) and its effects worldwide specifically in the U.S., Latin America, and the Caribbean.

LOR Foundation Instagrants»

August 31 - September 15 the LOR Foundation is offering 50 $1,000 grants to help with census efforts in rural parts of the Mountain West. These $1,000 Instagrants are available to 501(c)(3) organizations working to ensure a complete count in rural parts of Idaho, Montana, Wyoming, Colorado, and New Mexico.

Census Data and Information

Community Based Organization Funding Map»

Explore this interactive map to see current census funding from NM Counts 2020 and partners throughout the state.

Community Based Organization Funding Map by County»

Explore this interactive map to see layers of NM Counts 2020 and partners funding to Community Based Organizations and Pueblo and Tribal governments across all counties in the state.

INTERACTVE MAP (UNM): New Mexico Ten-Year Revenue Loss from a 2020 Census Undercount»

Interactive map allows exploration of the effects of a census undercount on cities and counties in New Mexico.

INTERACTVE MAP (UNM): New Mexico Hard-to-Count Census Map»

Allows exploration of various factors affecting census response via an interactive New Mexico map.

INTERACTVE MAP (CUNY): Census 2020 Hard-to-Count Map»

Zoom to any area in the country and the map will highlight the local hard-to-count tracts and provide details about how much of the area's population may be at risk of an undercount.

ACLU Elevator Pitch: 2020 Census With Ike Barinholtz»

Entertaining video with lots of information about the 2020 Census and the effects of the citizenship question on response rate.

US Census Bureau 2020»

This site details how the Census Bureau plans to engage, educate, and ultimately count an increasingly diverse and growing population.

2020 Census Key Dates»

Shows key dates in the 2020 Census process; from

New Mexico Census Quickfacts»

QuickFacts provides statistics for all states and counties, and for cities and towns with a population of 5,000 or more.

New Mexico's Pueblos»

There are 19 Pueblo tribes in New Mexico, and each Pueblo is a sovereign nation.

New Mexico's Colonias»

The U.S. Department of Housing and Urban Development (HUD) defines colonias as rural communities in close proximity to the US-Mexico border, lacking access to basic services such as water, sewer, or housing.

New Mexico’s Immigrant Demographics»

Migration Policy Institute tabulations of the U.S. Census Bureau American Community Survey (ACS) and Decennial Census.

Census Toolkits

Spanish Outreach Materials »

Spanish materials for organizations across the state to use in census outreach efforts including general talking points, posters, sample text messages, and more.

Outreach Resources»

These materials are specifically intended for census outreach efforts. This includes the latest data, information, and materials (like brochures, rack cards, talking points, etc) that Complete Count Committees, nonprofits, and others can use to ensure a complete count in their community. These resources are created and curated for all to use as part of New Mexico’s Complete Count Commission efforts.

Census Toolkit for Business Owners and Operators»

The success of the 2020 U.S. Census will have important implications for business owners and operators across the country. Business leaders can help achieve an accurate 2020 Census by encouraging their employees and customers to complete their census questionnaires early.

FCCP 2020 Census Funder Toolkit»

Information, resources, and guidance for grant makers who want to help ensure a fair and accurate census.

Faith Toolkit»

Toolkit is designed to help faith leaders ensure that everyone in their community is counted.

Census Counts 2020 - Census Day of Action Toolkit»

A comprehensive collection of tools and information to help promote an accurate census.

Census 2020 Menu of Options for Funders»

Funders Census Initiative (FCI), a working group of FCCP, and the United Philanthropy Forum have put together a menu of options for funder participation.

New Mexico Census Childhood Toolkit»

New Mexico Census Childhood Toolkit includes resources for teachers and parents including PSA and coaching videos for early childhood and K-5.

Census Ambassador Toolkie»

iCount NM, NM Counts 2020, and MediaDesk Census Ambassador Toolkit divided by topic and actions.

Messaging Reports and Briefs

Exploring US Census & Message Perceptions of Rural American Indian Residents»

Messaging that strikes a careful balance between honoring heritage, acknowledging personal capability, inspiring positive patriotism, and calling out the direct impact that participation.

American Indians and Alaska Natives Count in the 2020 Census»

Many programs that benefit the Native community are funded based, primarily, on census-driven data.

Latinos Count in the 2020 Census»

Latino children are among the most undercounted populations in the U.S. Roughly one in three Hispanics live in hard-to-count census tracts.

2020 Census Barriers, Attitudes, and Motivators Study Survey Report»

Explores key topline and group-level results from the CBAMS survey.

2020 Census Barriers, Attitudes, and Motivators Study (CBAMS) Focus Group Final Report»

Presents the findings from the 2020 CBAMS Focus Groups conducted among racial and ethnic minorities, those with low internet proficiency, young people who recently moved, rural residents, and audiences at risk of low self-response.

Census 2020: Research and Messaging (NALEO)»

Powerpoint presentation of results from focus groups of a nationally representative sample of the adult Latino population

Census Reports and Briefs

The Invisible Ones: How Latino Children Are Left Out of Our Nation’s Census Count»

A Report from Child Trends Hispanic Institute and the National Association of Latino Elected and Appointed Officials (NALEO) Educational Fund

2020 Census Faces Challenges in Rural America»

Identifies rural areas where special outreach and operations will be needed to get a complete and accurate count.

2018 Kids Count Data Book»

Despite the vital importance of the census, we face another potential undercount of young children in 2020 — a problem that’s grown in magnitude with every census since 1980.

Counting for Dollars 2020 Report #2: Estimating Fiscal Costs of a Census Undercount to States»

The Role of the Decennial Census in the Geographic Distribution of Federal Funds

Counting for Dollars 2020 New Mexico Fact Sheet»

Allocation of Funds from 55 Large Federal Spending programs Guided by Data Derived from the 2010 Census (Fiscal Year 2016)

Colonia Population and Socioeconomic and Housing Characteristic Estimation»

There is a great need for information on New Mexico colonias, small, under‐represented communities that are often characterized by poor socioeconomic conditions.

How​ ​Your​ ​Foundation​ ​Can​ ​Engage​ ​Business​ ​&​ ​Tech​ ​Sectors​ ​for​ ​a​ ​Successful​ ​2020​ ​Census»

Your​ ​foundation​ ​can​ ​play​ ​a​ ​role​ ​in​ ​engaging​ ​the​ ​business​ sector​ ​to​ ​help​ ​achieve​ ​a​ ​successful​ ​2020 Census.​

Counting People Experiencing Homelessness»

People experiencing homelessness likely have been undercounted in the census for decades.

Libraries and the 2020 Census»

Libraries are essential, trusted partners in achieving a complete count in the 2020 Census.

Census 101»

Excellent overview of the census.

Debunking the Myths about the Citizenship Question on the 2020 Census Form»

Takes on commonly held myths about the citizenship question added to the 2020 census.

Factsheet on the Census, Confidentiality and Japanese American Incarceration»

Discusses confidentiality issues as they apply to Asian Americans

Factsheet on Addition of Citizenship Question to 2020 Census Form»

Discusses the citizenship question in terms of its effects on immigrants and minorities.

Funders Census Initiative - History and Best Practices for Funders»

A collection of documents providing information on funder involvement and effectiveness in the 2010 census

FPI - Funding a Complete Count in 2020: What Community Groups Need»

Looks at Community Based Organization's (CBOs) efforts to get an accurate census count in New York State.

Preparing for the 2020 Census: Estimating Outreach Costs for Hard-to-Count Communities»

Achieving a fair and accurate 2020 Census will require states to invest in community-based organizations (CBOs) as partners,

Other Organizations Working on Census Issues

George Washington University, Counting for Dollars 2020 report»

A collection of links to Census information and data.

FCI Briefing Series: Census 2020 Messaging Testing Results»

Briefings (slides and recordings) on census messaging results in partnership with the Democracy Funders Collaborative Census Subgroup.

National LGBTQ Task Force»

The Task Force is working with our colleagues in the LGBTQ and social justice movements to ensure that all of us, and especially people from marginalized communities, are counted on the 2020 Census.

The Census Project»

The Census Project is a broad-based coalition of national, state, and local organizations that support an inclusive and accurate 2020 Census and American Community Survey (ACS).

Business for the 2020 Census»

The Business for the 2020 Census Task Force is a select group of senior executives supporting a complete count in 2020.